Saturday, January 21, 2012

10 Ways to Increase Your Facebook Likes and Engagement

  1. Advertise on Facebook to get more “likes”. This is the quickest way to grow your fan base.
  2. Rotate your ads “DAILY”  people get tired of hearing the same thing in conversation so change your ad! Conversion (CTR) rates can drop by 50% after the first 24 hours. Do not “set and forget”       
  3. Add Facebook Social Plugin Box to your Blog and Website (60% of my “likes” are achieved this way)
  4. Free exclusive video that can only be viewed if you like the page.
  5. Run a competition. Everyone likes a competition
  6. Make it obvious on a custom landing page by providing a big bold “Like our Page”
  7. Initially ask friends and family to like your page. A bit overdone but essential at the beginning
  8. Offer a free ebook to obtain a “like” (just like you should be doing for email subscriber acquisition)
  9. Post content from your blog to Facebook whenever you write a new post. Facebook users love receiving new content on Facebook without having to go looking for your blog. Treat Facebook as an extension of your blog.
  10. Provide enticing high resolution photos. Compelling photos that are appropriate for your target audience will keep them coming back and make them share and so drive more likes from their friends

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